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Who is my audience? Your audience is a two-way street. Your content should dictate what your audience is, and simultaneously, your audience should dictate your content. Your audience is made up of all of the accounts that you reach. However, reach is a very vague metric and doesn’t tell you specific details about the people…
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Social media is no doubt a place of constant change. The unexpected is what’s expected. Seeing something new, exciting, or different is what keeps us coming back to these platforms. Understanding your audience is a major key to success when using social media as a tool to grow your brand or business. Without being able…
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Seriously. How the hell are we supposed to make any sense of the subject of video games? With the switch of a disc, you can go from the cute all-smiles world of Cooking Mama, making a ‘rainbow grilled cheese’, to vividly ripping someone’s spine from their body and filling the screen with gore in the…
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One of our goals this week was to delineate the differences between writing for the ear and writing for the eye. Properly revising your writing to match the form of how it will be received is a great way to ensure that your message will be communicated how you intend it to be. As an…
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In the past when I was to say “I want to be a better writer”, it almost always had to do with being able to effectively communicate my ideas. But, my perspective on how to do this was very linear only focussed on language and structure. This week, more than ever, I am realizing the…
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Do We Need To Change Why We Write? October 30th, 2023 My relationship with writing has always been a pretty good one. I wouldn’t even consider myself a great, or even good, writer at this point, but my process has always been about self-discovery and being able to relate whatever the topic is to my…
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“Leverage Points: Places to Intervene in a System” by Donella Meadows was a very impactful reading for me. At the end of the day, I think this is an article about problem-solving more than anything else. Being able to identify leverage points and who has power in different scenarios is As a media scholar, my…
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There is no question that inhumane technologies are constantly used across the globe. This has almost always been the case throughout history. With the emergence of mobile devices and the constant requirement for many people to be connected to the internet on a daily basis, staying out of reach of inhumane technologies is nearly impossible.…
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“Be prepared to not know everything,” is a statement that stuck with me from the project management videos that we watched in this weeks modules. Being prepared is key in any aspect of a project, but even more so in leadership positions. You can never know exactly whats going on at all times when working…
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Getting to Know Stolen Focus 